Jennifer Gurecki specializes in designing creative approaches to building resilient communities and cultivating female leadership. She is the CEO and founder of Zawadisha, a non-profit social enterprise in Kenya that provides small loans and training to women through an innovative model that is soundly pro-poor, pro-woman, and pro-environment. She also is the founder and CEO of Coalition Snow, the world’s first all-women’s ski and snowboard company, proud maker of “women’s gear that doesn’t suck”.
Prior to founding Coalition Snow and Zawadisha, she was the Executive Director of the UC Berkeley Adventure Risk Challenge (ARC) program, a literacy and leadership program for underserved youth integrating outdoor and academic education. Jennifer transformed ARC’s programming from a 40-day course to a dynamic year-round program that connected the wilderness experiences of youth with their families and communities.
For her 2006 Masters in Non-Formal Education from Prescott College, Jennifer researched non-formal educational strategies that can engage disenfranchised populations – specifically rural women in Nicaragua and Kenya – to develop a bottom-up methodology to promote social change. She is currently pursuing a PhD in Sustainability Education from the same university. When she’s not researching resilience thinking or traveling at high speeds on matatus in Kenya, she enjoys skiing deep powder in the mountains with friends and loved ones.