Members of the Pure Ski Experience team Tuesday night with their Reynolds Cup awards. Dave Archer of NCET is at right. (Photo provided by Dave Archer)

Reno Gazette-Journal
By Dave Archer

Sierra Nevada College’s Pure Ski Experience won 2nd place and $20,000 in the undergraduate division of the Reynolds Tri-State Competition at the Cosmopolitan Hotel in Las Vegas.

Pure Ski Experience is devoted to sharing the knowledge and skills of world-class and Olympic skiers with motivated clients, offering them the ultimate life-changing learning experience on the slopes through advanced and goal-oriented teaching methods.

Team Captain Matea Ferk is a finance and economics major. Other team members are Tea Palic, a global business management major and Luca Ricou, majoring in global business management and ski business and resort management. Their faculty advisor is Rick Normington.

The Sixth Annual Tri-State Award business plan competition was held Tuesday in Las Vegas. The Tri-State Award represents the pinnacle of three statewide business plan competitions where the top two teams (undergraduate and graduate) from each state compete for cash awards totaling $118,000. The Donald W. Reynolds Tri-State Award is an invitation-only event. Invitations are extended to the first- and second-place winners of the Donald W. Reynolds Governor’s Cup in Arkansas, Nevada, and Oklahoma.

You can find more information on the Reynolds Tri-State at www.NCETgovcup.org.

Dave Archer is President and CEO of NCET – Nevada’s Center for Entrepreneurship and Technology. More information at NCET.org

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